Project Brief: Website Design for Insemigen
Overview: Website design for Insemigen, a new company reshaping the future of animal breeding through technology, data, and global access. The goal was to create a confident, modern web presence that introduces the brand and clearly explains its products.
Design Goals
Professional Aesthetic: Clean layouts, bold headlines, strategic use of white space, and modern typography to reflect Insemigen’s credibility and innovation.
Clear Messaging: A straightforward narrative across the homepage and subpages communicates the company’s mission, products (Marketplace, Insemicard, Labs), and value to breeders, investors, and industry partners.
Brand-Led Design:
Visual and tonal consistency that supports Insemigen’s values: innovation, integrity, access, and long-term value creation.
Visual and tonal consistency that supports Insemigen’s values: innovation, integrity, access, and long-term value creation.
Tools:
Figma
